Today we learn about Advertising And Brand Management.. Hoply i understand...^_^
Monday, April 30, 2012
Thursday, April 26, 2012
Reflective Writing 01
NEW LEARNING
What did I learn that was new to me?
Here I learned about the E-Business, Computer Technology and Computer Advancement, in addition I have also learned how to create a blog.
What insights did this new knowledge give to me?
Is about eBusiness.
Did it help me see something in a new light?
Yes.
PERSONAL REACTION
How did I feel about what was done?
I feel i need to more concentrate and understand what i have learned and need to be strong and self-confidence.
Did it affect me emotionally and if so how?
Yes, im partime students, im working office hours then at night have class so have to divide my time for my study.
What did I like or enjoy and why?
Discussion in groups because can share different ideas with creativity.
What did I dislike and why?
When doing assignment because have to submit on time.
What did I find easy to do or understand and why?
More concentrate while lecture explains and try to catch up faster.
What did I find difficult or challenging to do or understand and why?
Difficult to find out the main points, meaning of some complicated words because im not really good in English.
ACTION TO BE TAKEN
Is there any action that I will take as a result of what was done?
Yes, we have to think positive, always be prepared, get more confidence on myself.
Wednesday, April 25, 2012
SWOT ANALYSIS
Tutorial 1:
SWOT Analysis : THE MALL CINEPLEX
Introduction:
A quick introduction about the company.
(History/What they do? What type of business they do? etc.)
The Mall Cineplex
The Mall Cineplex is the most popular cinema in Brunei. Established in February 2004, it has four halls.
It is located on the third floor
of The Mall Shopping Centre, Gadong. Gadong is Brunei's most popular
entertainment and commercial area.
A large waiting area with the
latest movie trailers on HDTV screens and a plenty of shops within the
premises, movie-goers are always entertained inside The Mall Cineplex.
Deluxe Screens
To complement The Mall Cineplex and to meet with demands, The Mall Cineplex opened 4 new Deluxe Screens in December 2010.
These boutique and cosy cinemas allow for more movies to choose from - total of 8 screens.
With these 4 new screens, The Mall Cineplex Gadong is the largest cineplex in Brunei.
Sound System
The Mall Cineplex is committed to providing high quality multi-dimensional cinematic sound and projection systems.
Our halls are equipped with DOLBY DIGITAL SURROUND EX, DIGITAL THEATRE SYSTEM (DTS) and SPECTRAL RECORDING DIGITAL (SRD) SYSTEM.
Stadium Seating
Our stadium-styled seating guarantees unobstructed viewing.
Strengths
What does the company do well?
The cinema provides so much entertainment that few people fail to visit
it. One of the reasons for the popularity of the cinema is that it
entertains all types or people, young and old, literate and illiterate.
Because it is so popular, it must exercise some influence on those whom
it attracts.
The films shown in the cinema are often very
instructive and informative. Almost every film shows something about the
activities and customs of the people in other lands. By seeing such
films, one learns a lot about human activities. One also gains a better
understanding of people of the world.
Further, some films show
the battles that were fought in the past. They also sometimes show very
vividly how man has struggled through the centuries to remove discomfort
from his life. In this way, some films have given many people an
insight into the past. Even illiterate people have benefited from such
films. What they cannot acquire from books owing to their inability to
read, they can acquire from films. School students, too, often benefit
from a visit to the cinema. What they see and hear in the cinema makes a
better impression on their minds than only the spoken words of their
teachers. For example, a teacher of history can hardly describe a battle scene to
his students as vividly as a film does. For all these reasons, the
cinema is often regarded as an important means of spreading knowledge.
Yes, as long as the author of the story as long as there is cinema
Weaknesses
What does the company do poorly?
What problems could be avoided?
Buying of ticket is wasting a money. Food sold at the cinema is expensive compared to the stores and there is not outside food or drinks are allowed.
Some films shows something about the activities and customs of the
people in other lands by seeing this type of films we can Able to know
about different type Cultures of different peoples but in some movies
like faction and terror movies will give a bad Influence on the peoples
mindset. several film shows something about the activities and customs
of the people in other states to see this kind of film that we can get
to know about different types of people of different cultures, but in
several films such as tribal and violent film will give a bad influence
to the public mind. so these films from the peolpe are learing some of
the bad things like how to kill etc. cinema is always a combination of
good and bad. so from this film peolpe learing some bad things like how
to kill and so on. cinema is always a combination of good and bad.
Opportunities
Do new markets exist for the company?
Can new technologies be exploited?
Threats
What are competitors doing well?
Are there changes in the business environment?
Now we can go online to book tickets by searching the website www.themallcineplex.com other than book through telephone but if we are contacted by telephone they rarely answer the call and sometimes like the telephone line is always busy so that we can via online. I've heard so many complaints about this from friends and relatives.
The Mall Cineplex's investment and
commitment to 3D cinema is in response to the recent demands by the
local movie fans in the newspaper and internet for a 3D cinema in
Brunei.
3D movies are set to be a bigger
component of the film industry in the future and The Mall Cineplex is
primed to cater to the expected growing demand in the 3D Digital movie
format.
With the recent increase of 3D
movie titles being released, The Mall Cineplex is committed to
fulfilling the increasing demand for 3D digital movies by the
movie-goers.
Conclusion:
Watching cinema can make us more closer.
Monday, April 23, 2012
Sunday, April 22, 2012
Friday, April 20, 2012
Thursday, April 19, 2012
Wednesday, April 18, 2012
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